Branding

Raku Guitar

Raku Guitar

July 18, 2021

Karl

Rebranding, Art Direction, Website Photography, Logo Animation Intro

Idea & Concepts

The brand Raku started by a musician from Malaysia, initial logo from the idea of music & happy in chinese word “乐”, new approach to the brand and rebranding is taking place for future business development. The brand promise affordable price for their products without compromising quality.

Logo Official

Product Photography

Promo Poster

To design poster, we created a catchy graphic element: the red neon arrows which would represent brand’s idea of the new rock style.

Photo

For minimalistic and stylish look, the guitar photo showcase special colors and quality of the guitars.

Website

The website followed the general stylistic concept and consistent visual presentation. The designer created the unique and though-out layout of the information.

raku-guitar.com